The Tools for Building a Quality Class: Financial Aid Leveraging for Merit and Need-based Aid

LIVE Webinar date: February 8, 2011
Time: 2pm – 3pm EST


How can Colleges and Universities reach their recruitment goals? What are some of the strategic tools institutions can implement to build a quality class? Dr. David Johnson and his colleagues from Indiana University will share their insights regarding financial aid awarding and packaging in order to reward academic merit and to alleviate financial aid barriers to enrollment.  Indiana has designed assessment tools that optimize financial aid packages possible for students, which should be reflected in meeting enrollment goals for recruiting new freshmen and their persistence toward degrees.  The institution maintains detailed analyses of trends in financial funding and awarding, which provide a basis for future fiscal projections.  Through a strategic approach to collaboration and evaluation within the Office of Enrollment Management and across campus, Indiana leverages financial aid dollars in ways that reflect principles of best practices for awarding and packaging financial aid for merit and need-based aid.   The purpose of this webinar is to suggest a model that might be adapted and modified to reflect the needs and goals at other institutions.  Specifically, presenters will be discussing the philosophy for automatic merit scholarships at the time of admissions, institutional need-based scholarships, and the packaging and notification of these scholarships through consolidated award notifications.  

Who Should Attend?

This webinar is of interest to any academic officials who are involved in Enrollment Management and Financial Aid who would like to strengthen their knowledge on strategic enrollment and financial aid.


Dr. David B. Johnson, Vice Provost of Enrollment Management at Indiana University

Dr. David B. Johnson is the Vice Provost for the Office of Enrollment Management (OEM) at Indiana University. Dr. Johnson’s role in OEM is to provide vision, direction, and leadership in the Office of Enrollment Management.  Before being appointed Interim Vice Provost, David was the Associate Vice Provost for Enrollment Management at Indiana University. As the Associate Vice Provost, David was responsible for providing leadership for budget and resource planning, human resources, systems design and development, 21st Century Scholars recruitment, interactive communications, scholarships, and enrollment research.

Dr. Johnson earned his Bachelor of Science degree in Political Science from Troy University, a Master of Public Administration degree from Auburn University, and a Doctorate of Education, concentrating in Higher Education Administration, from The University of Alabama. He enjoys watching IU sports, travel, and trains and runs in half marathons.

Sarah Booher, Director of Scholarships at Indiana University

 Sarah Booher has been in Enrollment Management at Indiana University for 14 years, starting when she joined the Office of First Year Experience Programs in 1997. She then held various positions in the Office of Undergraduate Admissions before being appointed Director of Scholarships in 2007. Her experience includes recruitment, marketing, freshman transition programs, and work with academically talented students and scholarship programs. She has presented at numerous state and national conferences, and serves on various higher education committees and scholarship review boards.

Sarah earned her undergraduate degree in Communications and Sociology/Anthropology at DePauw University in Greencastle, IN and her M.S. in Higher Education and Student Affairs at IU.

Jackie Kennedy Fletcher, Interim Director of Financial Aid and Admissions at Indiana University

 Jackie previously worked at our regional campus in Kokomo as the Director of Financial Aid and Admissions. She began her career in financial aid as an undergraduate student at Iowa State University where she received her Bachelor's degree in Business Administration. She has an M.S. degree in Student Affairs from Indiana University. With approximately twenty-five in higher education she has gained valuable experience in the area of financial aid and admissions.

Jackie's experience includes managing the delivery of federal, state, and institutional aid, assuring compliance with all federal, state, and institutional rules and regulations, achieving timely distribution of financial aid awards to students, planning, directing, and overseeing the implementation of marketing and recruitment plans, and playing a leadership role to cultivate campus participation from the academic departments in achieving new student recruitment goals.

Mark McConahay, AACRAO Technology Conference Director and Senior Associate Registrar at Indiana University

 McConahay joined the Office of the Registrar at IU in 1982 and is a recognized leader and consultant in the assessment of technology deployment and student academic services support structures.

McConahay has published several articles and given presentations throughout his professional career at IU, and collaborations with his colleagues and IT professionals at IU have garnered numerous awards over the years. McConahay also has held leadership positions in several international professional organizations devoted to the integration of information technology in higher education administration systems and is currently Director of AACRAO’s Technology Conference.

Additional information:

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Registration Cost: $99.00 for AACRAO Members / $129.00 for Non-Members

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For questions about the webinar please contact AACRAO at or call 202-293-9161