Making Connections: Student Service through Social Networking

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OVERVIEW:

Providing service to students has grown outside of traditional bounds of times and formats for most campus administrators. With the increase in students' use of "social media" as a prime source of information, registrar's offices must consider its use as an essential tool. With an emphasis on building relationships and establishing conversations about policies, deadlines, and resources for student success, social media can help in student-service outreach which in the past was limited first to paper, then to email, and more recently to "passive" Web pages. Jeff von Munkwitz-Smith, Interim Vice President for Enrollment Planning and Management and University Registrar at the University of Connecticut, and Scott Dittman, University Registrar at Washington and Lee University, will discuss their experiences with implementing various social networking tools, including Facebook, Twitter, blogs and other social networking tools in a service environment. The presenters will share their own strategies, successes and limitations in developing their nascent initiatives and will answer questions during a live chat session at the end of the webinar.

Who Should Attend?

This webinar is geared towards registrars, admissions officers, student services, records administrators, enrollment professionals, faculty and higher education professionals interested in networking tools, including Facebook, Twitter, blogs and other forms of social media.

Presenters:

Scott Dittman, University Registrar, Washington and Lee University

Scott Dittman has been presenting "early adopter" technology sessions for 20 years, on email, gopher, Netlink, the World Wide Web, and social media. He was developer, host, and webmaster of the original Virginia ACRAO website; hosted and managed the SACRAO website; and served first as associate editor of AACRAO NetNews and then as contributing editor of the AACRAO Transcript. Scott was recognized with the President's (best session) Award for his SACRAO 2011 presentation on contemporary technology vocabulary. Following graduation from Colgate University, Scott has spent 35 years working in higher education — including positions in development, admissions, financial aid, records and registration, and institutional research at three institutions, the last 26 serving Washington and Lee as University Registrar. He has served as Virginia ACRAO's secretary and president and received their distinguished service award twice. Scott has also served on the board of editors of the SACRAO Journal; chaired both SACRAO's and AACRAO's Nominations and Elections Committees; and is current serving a third term on SACRAO's Executive Committee.

Jeff Von Munkwitz-Smith, Interim Vice President for Enrollment Planning and Management & University Registrar, University of Connecticut

Jeff von Munkwitz-Smith is the Interim Vice President for Enrollment Planning and Management and University Registrar at the University of Connecticut. Previously, Jeff held various positions in the Office of the Registrar at the University of Minnesota where he worked for more than 20 years. He is a regular presenter on topics relating to educational records privacy, student services, and the implementation of administrative information technology and is the current President-elect of AACRAO.

Moderator:

Mark McConahay, Technology Conference Director, AACRAO; and Associate Registrar of System at Indiana University

Mark McConahay joined the Office of the Registrar in 1982 as an Analyst/Programmer and has been the Associate Registrar of Systems since 1990. In addition to his work in the Office of the Registrar, Mark has presented at several conferences, received two EDUCAUSE Best Practice Awards (then CAUSE) and two CUMREC Best Paper Awards, contributed to books and articles, and served as a member of the EDUCAUSE program committee and member of the CUMREC Board of Directors. He is now the Senior Associate Registrar at Indiana University. Mark attended Indiana University in Bloomington, Indiana, received a B.A. in Mathematics (1979) and Master of Science of Environmental Science (1984).

Additional information:

AACRAO Publications

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Registration Cost:$79.00 for AACRAO Members / $99.00 for Non-Members

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For questions about the webinar please contact AACRAO at webinar@aacrao.org or call 202-293-9161.